Expertise

Social Media Marketing

 Social media strategies, research & insight, profile development, community building, engagement, content calendars, positive word-of-mouth campaigns, conversation audits, reputation management, crisis control, and social analytics reporting. 

Web Design & Development

Multi-functional, complex or simple ’boutique’web-sites. Content Management Systems (CMS), application development, E-Commerce platforms, check-out systems, database architecture, data management, intranet/extranet systems, mobile applications and device conversions.

Copywriting Services

Whitepapers, e-Books, articles, press releases, speech and speaking notes for live events, blogging, editing, corporate reports, advertisements for print, radio, television and digital. Web-site copy, mobile application copy, and thesis writing or editing services.

Direct Marketing & Print

From print branding services through to the full range of print collateral materials.We tackle sharp looking business cards, stationary, flyers, catalogs, info booklets, variable data print campaigns, direct mail pieces, billboards, bus ads, magazine/newspaper ads and custom print opportunities such as packaging or speciality items.

SEO & Pay Per Click Ads

Search Engine Marketing (SEM), Search Engine Optimization (SEO), land page optimization,  e-mail marketing campaigns, Pay-Per-Click (PPC) campaigns, conversion rate optimization, Google Analytics, Google AdWord Campaigns, Google Display Networks, LinkedIn Campaigns, Facebook Campaigns, Sponsored Tweets.

Ad-Hoc Consulting

InkPlot consults with a diverse group of web-design, advertising, marketing, and social agencies in Western Canada. From account management, Public Relations (PR) crisis management, proposal writing, strategy and copy creation seminars, InkPlot is able to assist you or your company on a project by project basis.