Calgary Social Media Courses
Social Media is a dynamic, innovative field developing within the Calgary business community and abroad that is quickly shifting traditional business and communication practices. InkPlot is a full service digital marketing agency with a primary focus on social media development.
As part of our services, we offer an Introduction to Social Media course which can be followed up with Facebook for Business and Twitter for Business. Our courses and workshops are delivered through our education vertical www.SocialBulls.ca.
Introduction to Social Media explores five key areas related to social media for beginners adapted for Calgary small business marketing. These five areas include theory and foundations, designing social media strategies, monitoring and evaluation, digital communication and applied social media practices for business.
Students will explore how social media is applied to marketing, corporate branding, fundraising, social media campaigns and within organizations to support employee engagement, retention and corporate communication. Through case studies and discussions, you will develop the skills and competencies required to effectively utilize current social media tools.
Ongoing training through InkPlot will give you the tools and knowledge you need to make important digital marketing decisions for yourself and on behalf of your company. The introductory class introduces social media forums such as Facebook, Twitter, LinkedIn, Instagram, SnapChat, YouTube, Google+, and trending social media tools such as blogs and wikis.